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Author: Trish Riedel

Trish Riedel is the founder of Flow 52. She built the system after watching seasonal business owners struggle unnecessarily every quiet season when a simple plan would have prevented it.
Title card reading feast or famine has a price nobody adds it up
August 22, 202610 min readSeasonal Business

Feast or Famine Business Cash Flow: What One Bad Year Actually Costs You

You know the pattern. Money pours in during the busy months, then the work dries up and you spend the quiet stretch […]

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Title card reading the plans don't cancel they just pause, on pool service business off-season finances
August 7, 20269 min readSeasonal Business

Pool Service Business Off-Season Finances: Why Recurring Revenue Isn’t as Recurring as It Looks

Pool service looks like the safest seasonal trade going. Your customers are on regular plans. Money lands every month whether it rains […]

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Title card reading your income has a season, your bills don't, on the seasonal cash flow gap
June 27, 20269 min readSeasonal Business

What Is the Seasonal Cash Flow Gap? Why Profitable Businesses Still Run Out of Money

If you run a seasonal business you know this feeling. Not long ago you were flat out. Bookings stacked up, staff run […]

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Title card reading six months of bills, no invoices, on landscaping off-season cash flow
June 10, 20266 min readSeasonal Business

The Landscaping Business Guide to Off-Season Cash Flow

You spend six months grafting. Every quote lands. The phone doesn’t stop. By the time your busy season ends, your bank account […]

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May 7, 20262 min readSeasonal Business

Welcome to the Flow 52 Blog

Practical cash flow advice for seasonal businesses — coming soon. Here is what to expect.

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Disclaimer: Flow 52 provides cash management tools to help seasonal business owners plan their finances. The information on this website is general in nature and does not constitute financial, accounting, tax, or legal advice. Every business is different. Always seek independent professional advice before making financial decisions specific to your circumstances. Flow 52 is not a licensed financial adviser.
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